Our News
July 13, 2023
gusto! Continues Growth across Metro Atlanta with Strategic Location in Burgeoning West End
The brand will open its 13th location at Lee + White along the BeltLine’s Westside Trail
ATLANTA, July 13, 2023 – Atlanta-born brand gusto! announces its newest location in Atlanta’s burgeoning West End neighborhood, alongside the BeltLine’s Westside Trail. Joining the adaptive reuse, mixed-use community Lee + White, the announcement marks the first gusto! shop to open as part of a food hall and along the popular BeltLine trail.
“Over the years, we’ve fielded many requests to come to the southwest side of Atlanta,” said Nate Hybl, creator and CEO of gusto!. “There just aren’t many healthy options near the West End, and we feel like now is the perfect time to be a part of the momentum of the BeltLine’s Westside Trail and the expanding Lee + White development. This is an investment in another Atlanta community craving better-for-you options, and we are passionate about repping as an Atlanta local-born brand.”
Occupying a prime exterior corner of the food hall, gusto!’s space will feature access to ample greenscape equipped for events and a large patio space with direct access to the BeltLine Westside Trail. MDH Partners and Ackerman & Co., which acquired Lee + White in September 2019, are continuing the transformation of the 442,562-square-foot property by adding a 19-vendor food hall, more than 200,000 square feet of creative offices, new retail and the “Great Lawn” central gathering and event space. gusto! expects to open its Lee + White shop later this fall.
“gusto! is an ideal addition to the Lee + White food hall. We’re thrilled that this home-grown brand has chosen to open a new location in the West End and will be occupying a prominent corner restaurant space in the food hall facing a large outdoor patio and the project’s Great Lawn gathering space adjacent to the BeltLine,” said Leo Wiener, President of Ackerman Retail. “Adding gusto! is part of our goal of offering visitors a full variety of culinary options – everything from a slice of pizza, street tacos or a hotdog during a night out enjoying crafter beers at the on-site breweries, to healthy lunch options during the work day, or a delicious dessert to top off a meal.”
Ackerman Retail’s Kelly Wilson completed the lease with gusto! on behalf of ownership. The food hall will feature a mix of food stalls, restaurant spaces and a central bar.
gusto!’s menu offers a fresh take on global cuisines, introducing guests to unique and bold flavor combinations they may not have experienced before. The choice begins with a bowl or wrap, then guests select a base, protein and gusto, or signature flavor profile. From the earthy Tahini Cucumber Feta to the seasonal Jerk Ginger Pineapple, the gusto! team has mastered the bowl- and wrap-making science, delivering meals with minimal customizations in 30 seconds or less.
The announcement of the newest location comes on the heels of exciting milestones for the brand. In May of this year, gusto! opened a shop in Tucker, a rapidly-growing eastern Atlanta suburb, furthering its mission to disrupt the fast food landscape and bring healthful bowls and wraps to communities across metro Atlanta.
For more information on the brand, visit www.whatsyourgusto.com and stay up to date regularly via Facebook, Instagram and Twitter.
About gusto!
Inspired by leadership expert Dale Carnegie’s immortal words to “live today with gusto,” innovative leader Nate Hybl founded gusto! with a mission to disrupt the standard of quick-casual at every level. With an eclectic menu selection of bowls and wraps that feature bold flavor combinations and fresh, high-quality ingredients, gusto! offers beautifully balanced and customizable meals, prepared in record time. Beyond its distinctive food and format, gusto! offers an extraordinary company culture built on communication, passion, and positivity, setting it apart from other typical restaurant environments. Included in QSR Magazine’s “Best Brands to Work for 2022” and Atlanta Business Chronicle’s “2023 Pacesetters Awards,” gusto! continues to make an impact on the communities within its twelve locations found in almost every metro Atlanta area neighborhood. For more information, download the mobile app or visit whatsyourgusto.com.
About Lee + White
Reimagining the West End’s former “Warehouse Row,” the 442,562-square-foot Lee + White is Atlanta’s next trendsetting adaptive reuse project. Already a go-to destination for foodies and beer lovers, Lee + White’s next phase of development is bringing creative offices, a food hall, retail, and expanded BeltLine access. This transformation continues in a spirit that recognizes the West End’s rich history. The growing tenant roster at Lee + White includes ASW Exchange, Best End Brewing, Beya Salon Studios, Boxcar, Carbice, A Chiropractic Hub, Cultured South, Doux South Pickles, Honeysuckle Gelato (production), Hop City, JTEC Energy Inc., Mac Stadium, Monday Night Garage, The Overlook Boulder + Fitness, Plywood People, the Reinvestment Fund, Team Rehab, Utility Energy Services, Westside Dental and Wild Heaven Beer.
The roster at the Lee + White food hall, opening in 2023, showcases a mix of local favorites and regional and national concepts. Eateries to date include Cielito Lindo, Costa Coffee, Crème de la Crepe, Dough Boy Pizza, Gekko, Good Azz Burgers, Honeysuckle Gelato, Mochinut, The Original Hot Dog Factory, Pastaholics, Sakura Sake Bar & Bottles, Sweet Red Peach, Vietvana and World Chicken. For more information, visit www.leeandwhiteatl.com
About MDH Partners
MDH Partners is an Atlanta-based real estate investment company managing its discretionary funds targeting industrial real estate across the United States on behalf of its institutional investors. Founded in 2005 as the successor to a fifty-year-old local real estate development company, MDH Partners has led and/or participated in over $6 billion (90 million square feet) of acquisitions, developments, and asset management as an advisor and investor. For more information, visit www.mdhpartners.com.
About Ackerman & Co.
Headquartered in Atlanta, Ackerman & Co. is a privately held, full-service commercial real estate firm focused on providing quality investment, brokerage, management and development services in the Southeast. The company, founded in 1967, retains an expert team of 100 real estate professionals. To date, Ackerman & Co. has developed and acquired more than 37 million square feet of office, medical, industrial, retail and mixed-use space, has 4 million square feet under management, and a growing focus on self-storage investment. For more information, visit www.ackermanco.com
Ackerman Retail, a division of Ackerman & Co., offers a best-in-class services platform, delivering solid results for local and multi-market clients across the Southeast. To date, Ackerman Retail has completed more than 10 million square feet of transactions valued at $1.7 billion.